A professional headshot is essential for LinkedIn, your resume, and business profiles. But you don't necessarily need an expensive photographer to get a great result.
With the right technique and a smartphone, you can create a professional-looking headshot at home.
What Makes a Good Headshot
Before we dive into the how-to, let's understand what makes a headshot look professional:
- Clean, simple background - Neutral colors, no clutter
- Good lighting - Soft, even light on your face
- Sharp focus - Eyes should be crisp and clear
- Proper framing - Head and shoulders, with space above
- Authentic expression - Approachable, not stiff or forced
Equipment You'll Need
Minimum Requirements
- Smartphone with a decent camera (anything from the last 4-5 years)
- Natural light source (window)
- Plain wall or background
Nice to Have
- Tripod or phone stand
- Ring light or desk lamp
- Remote shutter or timer
- Reflector (or white poster board)
Step 1: Set Up Your Background
The background can make or break your headshot.
Best Backgrounds
- Plain white or light gray wall
- Solid-colored backdrop
- Blurred outdoor setting (if you have portrait mode)
Backgrounds to Avoid
- Busy patterns or clutter
- Bright windows behind you
- Bathroom mirrors
- Unmade beds or messy rooms
Pro tip: Stand 3-4 feet away from the wall to create slight background blur and avoid harsh shadows.
Step 2: Get the Lighting Right
Lighting is the most critical factor for a professional look.
Natural Light Setup
- Face a window (don't have the window behind you)
- Soft, diffused light is best (cloudy day or sheer curtains)
- Avoid harsh direct sunlight that creates strong shadows
Window Position
- Window to the side at 45° = Dramatic, professional look
- Window directly in front = Even, soft lighting
- Window behind you = Silhouette (avoid this)
Artificial Light Tips
If natural light isn't available:
- Use a ring light positioned at eye level
- Bounce a desk lamp off a white wall or ceiling
- Avoid overhead lighting that creates under-eye shadows
Three Lighting Setups Ranked by Cost
Almost every "amateur headshot" failure traces back to lighting. The three setups below all produce professional-looking results — pick the one that matches your budget and the room you have.
Setup 1: Window only (free)
The cheapest workable setup is a single large window and nothing else. Stand 3-4 feet from the window with the light hitting you from a 45-degree angle to the front of your face. The window should be roughly head-to-shoulders tall in your eyeline so it acts as a soft, diffused source rather than a hard spotlight.
Two failure modes to avoid: direct sunlight (creates harsh shadows and squinting — wait for an overcast moment or hang a sheer white sheet across the window), and a window directly behind you (camera will silhouette you against the bright background).
The shadow side of your face will go quite dark in this setup. That's actually a feature for dramatic portraits, but for friendly business headshots you'll want to fill that side in. See setup 2.
Setup 2: Window + reflector (~$10)
Add a single reflector — a foldable photography reflector for $10-15, or a piece of white foam board, or in a pinch a clean white t-shirt draped over a chair. Position it on the opposite side from the window, roughly 2-3 feet from your face, at chest height angled up.
The reflector bounces window light back into the shadow side of your face, lifting it from "dramatic black" to "softly defined." This single addition closes most of the visible quality gap between DIY and a paid headshot session.
Tweak the reflector distance: closer for more fill, further for more shadow definition. White reflectors give neutral fill; silver reflectors are punchier but can look harsh; gold reflectors warm the skin tone (useful in cool light, overdone in warm light).
Setup 3: Two-point artificial setup (~$60)
When natural light isn't available — basement office, evening shoots, a room without windows — a two-point continuous LED setup beats almost any single-source attempt. Two adjustable LED panels with diffusers cost about $60-80 for a pair.
Place the key light (your brighter source) at 45 degrees to the front-left or front-right of your face, slightly above eye level. Place the fill light (lower brightness, often 50% of the key) at the opposite side and slightly further away. The result mimics the window-plus-reflector setup but works at any time of day in any room.
Set both lights to the same colour temperature — 5000-5600K (daylight) is the safe default. Mixed colour temperatures cause unfixable colour casts on skin. If your room has overhead tungsten bulbs, turn them off during the shoot.
Ring lights — popular and cheap — are a workable Plan C, but they produce a flat "TikTok influencer" lighting style with a circular catchlight in your eyes that reads as casual rather than corporate. Use them only if you can't manage the two-panel setup.
Step 3: Camera Settings and Positioning
Phone Settings
- Use portrait mode if available (creates background blur)
- Turn on HDR for balanced exposure
- Set to highest resolution
- Disable flash (it's harsh and unflattering)
Camera Position
- Position at eye level or slightly above
- Distance: About 4-6 feet away
- Frame from chest/shoulders up
- Leave some headroom (don't crop the top of your head)
Angle Tips
- Turn your body 15-30° to one side
- Keep your head facing the camera
- Tilt your chin down slightly (prevents double chin)
- Lean slightly forward to show engagement
Step 4: Pose and Expression
The best headshots look natural and approachable.
Body Language
- Relax your shoulders (shake them out first)
- Stand up straight but not stiff
- Keep your hands out of frame or naturally at your sides
Face and Expression
- Think of something that makes you genuinely smile
- Keep your eyes "alive" - think of meeting a friend
- Relax your jaw and mouth
- Avoid forced smiles that don't reach your eyes
Take Multiple Shots
- Take at least 20-30 photos
- Try different slight variations
- Review and adjust between sets
- Your best shot is rarely the first one
How to Pick the Right Shot from 30+ Photos
Most DIY headshot guides tell you to take many photos but skip the actual selection process. Reviewing 30+ shots one-at-a-time produces decision fatigue and you end up picking a mediocre frame. A faster method:
Pass 1 — eliminate the obvious failures. Quickly delete: blinks, mid-blink shots where the eyes look sleepy, mid-sentence shots where the mouth is open mid-word, frames where the camera focused behind you, and any frame with visible motion blur. Most people lose half their shots in this pass alone.
Pass 2 — check the eyes. Of the survivors, look only at the eyes. Are both pupils equally lit? Is there a small reflective catchlight in each eye (the light source bouncing off the eye surface)? Catchlights are what makes eyes look "alive" rather than dead. Keep frames where both eyes have a visible catchlight.
Pass 3 — check the mouth. A genuine half-smile has lifted cheeks and slightly crinkled eye corners ("Duchenne markers"). A forced smile has stretched lips but flat cheeks and unchanged eye corners. Keep the genuine ones.
Pass 4 — final pick. From the 3-5 strongest survivors, pick the one where you'd be comfortable seeing yourself professionally. Show it to one person whose taste you trust and ask them to pick. Don't ask three people — you'll get three opinions and end up paralyzed.
This whole process takes 5-10 minutes for 30 photos. Trying to evaluate each photo in isolation against everything else takes hours and produces worse results.
Step 5: Editing Your Headshot
Once you have your raw photo, some editing can make a big difference.
Basic Adjustments
- Brightness: Slightly increase if needed
- Contrast: Small boost for definition
- Warmth: Adjust if colors look off
- Sharpness: Subtle increase for crisp details
Retouching (Keep It Natural)
- Remove temporary blemishes (pimples, etc.)
- Reduce under-eye darkness slightly
- Even out skin tone
- DON'T over-smooth or dramatically alter features
Cropping
- Center your face in the frame
- Follow the rule of thirds (eyes at upper third)
- Leave appropriate headroom
- Standard LinkedIn dimensions: 400 × 400 pixels
Platform-Specific Requirements
- Recommended: 400 × 400 pixels minimum
- Display: Circle crop on profile
- File type: JPG or PNG
- Keep face centered for circle crop
Resume
- Typically 1-2 inches when printed
- 300 DPI for print quality
- Conservative, professional appearance
- Match the industry expectations
Company Website
- Check your company's guidelines
- Match the style of other team members
- Usually square format
- High resolution (at least 800 × 800 pixels)
Common Mistakes to Avoid
- Selfie angle - Arm's length photos look unprofessional
- Bathroom mirror selfies - Never appropriate for business
- Cropped group photos - Random arms/hands in frame
- Sunglasses - Eyes should be visible
- Heavy filters - Look unnatural and dated
- Old photos - Should represent how you look now
- Inappropriate attire - Dress for your industry
Quick Checklist
Before your shoot:
- [ ] Clean, simple background
- [ ] Good lighting (face the window)
- [ ] Camera at eye level
- [ ] Phone on highest quality setting
- [ ] Portrait mode enabled
- [ ] Dressed appropriately
- [ ] Hair and grooming done
After your shoot:
- [ ] Review and select best shots
- [ ] Make subtle edits only
- [ ] Crop appropriately
- [ ] Export at correct size
- [ ] Test how it looks in a circle crop
Edit Your Headshot
Need to adjust your headshot? Use our free tools:
- Crop Tool - Perfect for resizing to LinkedIn dimensions
- Color Correction - Adjust brightness, contrast, and warmth
- Background Remover - Replace your background if needed
- AI Enhance - Automatically improve lighting and clarity
With these tips and tools, you can create a professional headshot that helps you make a great first impression online.
Related Reading
- Passport photo requirements by country — many of the same lighting and framing rules apply, with stricter dimension and background specs.
- How to remove backgrounds from product photos — the same AI background removal works for headshots when you need a clean white or branded backdrop.
- Image SEO guide — if your headshot lives on a personal site or About page, here's how to optimise it for search.
About the Author
ImageWand Team
Editorial TeamEditorial Team
Editorial team for imagewand.app
The ImageWand editorial team writes practical guides on image editing, file formats, compression, and platform-specific image requirements. We test every workflow against the tools we ship at imagewand.app.